Digital Babel

💬 Is the Metaverse About to Get the iPhone Treatment?

PLUS: Roblox's revolutionary creator tool, the metaverse's biggest info leak, and more!

Review: SHEIN's Roblox Game Promises a Party, Leaves Users Disappointed

SHEIN x Klarna's collaboration might seem like a wonderland from it's looks, but it's lack of content disengages users.

💬 Walmart Quietly Removes Roblox "Advergame" Amid Controversy

PLUS: Roblox's new generative AI, study showing consumers prefer brand experiences, and more!

Review: American Girl World Might Be the Best Branded Roblox Game of 2023

Launched in February, the doll company's game has amassed over 2 million visits with it's expansive, entertaining and immersive game.

💬 The Future of the Digital Economy is Here

PLUS: Metaverse Fashion Week, Meta's Horizon Worlds controversy, NASCAR's Roblox game and more!

Review: NASCAR's Roblox Game Falls Short with Limited Content

NASCAR's website promises an immersive experience, but the limited features and low session lengths prove otherwise.

💬 The Easiest Way for Companies to Get Into the Metaverse was Just Created

PLUS: Decentraland's shopping mall, Avalon's new digital universe, PacSun's great Roblox game and more!

Review: PacSun's Branded Roblox Game is a Trendy Hit with Young Players

As a clothing giant that already connects well with the younger generation, PacSun represents their brand effectively through their new tycoon game.

💬 Fortnite's Adding Indie Music to Its Meta-Galaxy

PLUS: Metaverse content creation tips, mental health help in the metaverse, Dave and Buster's roblox game, and more!

Review: Dave and Buster's Roblox World - Fun but Flawed

Dave and Buster's new branded Roblox game is entertaining, but offers an unexpected and ultimately disappointing experience.

💬 Taco Bell's Ringing Wedding Bells in the Metaverse. Seriously.

Tonight's metaverse wedding, virtual fashion, new ad tech and more!

Review: H&M's Roblox Loooptopia Struggles to Connect With Users